Need a Unique Brand Name? Try a Finnish Dictionary

Updated: Dec 30, 2020

May 18, 2020 by Anders Pettersson

What do American brands Taika, Vuori, Levätä, and startups Sisu, eero and Lumi Labs have in common? Their names all come from Finnish, and shows how brands look for unique names in a language that is one of the most difficult to learn for English speakers

Read the article here.

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